Archive for April, 2008

the more you write, the more you get published

Thursday, April 24th, 2008

Not a very clever title. Certainly, to be published more I will need better hooks. But I’ll work up to that. For now, I am very excited that a local publication will be printing my articles about religion and websites/technology. I have felt for a long time that in order to market vertically, I needed to prove my expertise by being published. And, although the compilation of these writings may be book worthy some day, for now, the subject just doesn’t contain enough content to warrant a book. So monthly articles will certainly do. And we have so much success building church websites that we feel it is wise to exploit that fact and grow our name in that community. Just like Amy Grant and Reliant-K, we aren’t restricting ourselves to the Christian realm, that is not part of our business model. But we are certainly excited to market to that audience. And since we do not take on projects that are morally ambiguous, we are a solid vendor for those clients. We’ll see how it works out. And I’ll refer you to those articles as they come online.

postmasters, blacklists and commercial emailers

Thursday, April 10th, 2008


Recently sent this to a client regarding email applications…

  1. Blacklisted? Not sure? Check http://www.mxtoolbox.com/blacklists.aspx
    and enter IP Address
  2. Spamcop got you down? Not sure? Check http://www.spamcop.net/bl.shtml
    and enter IP Address
  3. For gobs of information (and to signup to be in the feedback loop) -
    visit http://postmaster.aol.com. The whole site has a lot of useful
    information. Being in the feedback loop will allow them to notify you if
    a user puts your email in the junk mail. This way you can unsubscribe the
    customer, instead of risking being blacklisted.
  4. Yahoo! wants to be your friend. How can you be their friend? Visit
    http://help.yahoo.com/l/us/yahoo/mail/postmaster/postmaster-15.html
  5. Finally, here is a legal blurb about commercial email systems:
    http://www.ftc.gov/bcp/conline/pubs/buspubs/canspam.shtm