SEO – Bridging the gaps

April 16th, 2010
Leroy LeeseLeroy is a Zend PHP Certified Engineer from Crestview FL. He has been computing for over two decades, drag-racing for 13 years and spent a year with a band as a guitarist Leroy LeeseWeb Programmer/DeveloperProgrammer

I haven’t talked about SEO in a while – but it is getting more and more complex. Not so much in the common sense side of things – from that perspective it is all good. But there is alot of different technologies involved in creating a full-scope SEO round of updates.

  • Content – Affects CMS, plugins, server capabilities
  • Geolocation – everyone uses GPSs (almost) but who spends the time analyzing
    lats/lons and geocoding? Only the techies.
  • Page Load times – this affects everyone on the technology side and
    has little, to nothing, to do with the writers and content makers. If you use WordPress
    - you are relying on other people. albeit they are highly qualified and highly skilled, but we
    have to recognize that we are not in complete control (unless you hire your own programmer to
    cut out the parts you don’t need from that system)
  • PPC – getting a good ROI takes experience and skills that the average
    business/website owner might not have. Or will spend a fortune learning.
  • The list could go on. There are so many technologies to learn about that it can be overwhelming. Even for us proclaimed SEO guys and gals.

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