Archive for the 'Business Development' Category

SEO – Revisited

Tuesday, March 6th, 2007

Typically I focus on Google’s search engine and optimizations that can be made to work well with it. As I learn more about the technique of getting keywords and content adjusted to meet the goal of ranking among competition, I am learning more about the search engine industry. Is it an industry? Yes. It has uncovered billions of dollars of revenue, and there are firms claiming to be experts. The only thing that I wonder about is determining concrete proof or quantifiable results for investing in SEO. My feeling is that you do a million little things, and the dividends are reaped, but to say one part or the other like adding sitemaps (http://www.sitemaps.org) is the root of 25% increase in search engine related visits, is difficult to prove.

SEO

Tuesday, February 13th, 2007

Search Engine Optimization. Real? or Scam?

My contention is that there are some legitimate additions you can add to your site to help search engines find and navigate your site in order to provide their users with the most relevant results. There are probably tricks, but tricking them really doesn’t benefit you OR your visitors OR the search engine. So what are some things you can do? (more…)

All Things To Consider

Wednesday, February 7th, 2007

Maybe not ALL things. But there are a ton of things to consider as a freelance programmer or leading programming shop. And a few have come to my attention recently, so that is the driving force of this post.

  1. Copyright/Ownership – on this project, who will own the code when it completes?
  2. ITAR – Is it legal, and do I have the correct licenses under the US Dept of State Rules and Regs, to sell or exchange this technical data?
  3. Programming Language – which one fits this solution?
  4. What existing technologies should we use?
  5. What custom technologies should we develop in-house?
  6. In what areas will the customer experience growth? Engineer your software appropriately.
  7. Scalability – set them up for success.

If you are unfamiliar with ITAR, I recommend looking into it if you plan on doing any work overseas, or in the defense industry. You don’t want to get fined.

There are many more things to consider. This list, is just a start.

Be like Dave…

Wednesday, January 10th, 2007

Dave Matthews is a phenomenal guitarist. He’s also a great singer, using different parts of his voice to create different tones – its really impressive. I used to pride myself on being able to replicate his songs – felt like I was really mastering something…and that was just the guitar part. And when I played the songs for my college buddies – they seemed impressed. But being able to copy someone is really not as impressive as creating a brand new and original idea. (more…)

Why not more often?

Wednesday, November 29th, 2006

Funny thing about building websites – I rarely have someone ask me about our experience or success at building and integrating eCommerce solutions. If I were going to commission a design/programming firm to deliver custom programming and eCommerce integration, I would want to know (more…)